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World Breastfeeding Week - August 1-7, 2003
Healthy Mothers & Healthy Babies
Contact:

Martha Hall, R.N.,
WIC Nutrition and Breastfeeding
(501) 661-2905

July 29, 2003

The health of a nation is its most important resource.  Breastfeeding is a simple and cost effective way to establish a foundation of optimal lifetime health.  During the week of August 1 - 7, World Breastfeeding Week, the Arkansas Department of Health (ADH) will emphasize the importance of the tradition of breastfeeding.  The ADH will be promoting breastfeeding in Arkansas as part of a broad National Breastfeeding Awareness Campaign – Breastfeeding in the United States: Strategic Plan.  The three-year media campaign, sponsored by the U.S. Breastfeeding Committee of the Department of Health and Human Services on Women’s Health, aims to:  1) increase the number of mothers who breastfeed; 2) target first-time parents who would not normally breastfeed; and, 3) empower women to commit to breastfeeding.  

Breastfeed for a Healthy Baby:

  • Exclusive breastfeeding meets all the nutritional needs of a baby for the first six months.
  • Breastfeeding continues to make a significant contribution to the baby’s nutritional and emotional health into the second year and beyond.
  • Research shows that breastfeeding can reduce the risk of obesity later in life by as much as 30 percent.
  • Breastfed babies have stronger immune systems and are healthier than formula fed babies.
  • Special fatty acids in breast milk lead to increased intelligence quotients (IQs) and better visual acuity.

Breastfeed for a Healthy Mom:  

  • Breastfeeding shortly after birth lowers the mother’s risk for excess postpartum bleeding and anemia.
  • Exclusive breastfeeding can boost a mother’s own immune system.
  • Reduces the insulin needs of diabetic mothers.
  • In the long term, breastfeeding can help protect a mother from breast and ovarian cancers and brittle bones.
  • Once mother and baby have learned to breastfeed easily, breastfeeding can reduce a mother’s stress by keeping her infants or young children healthy and well nourished.
  • Exclusive breastfeeding for the first six months saves the mother money, energy and time- nothing to buy, prepare or clean up.

The Arkansas Department of Health - WIC program encourages mothers to breastfeed to provide the best health for babies.  For more information, call the Breastfeeding Helpline at 1-800- 445-6175 or visit www.healthyarkansas.com.

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